Josh Kadis is a freelancer and marketing consultant specializing in copywriting, web content, and WordPress production for the bicycle industry.
Posted on 15. Jan, 2010 by Josh in Bike Racing, Bike industry, ROAD Magazine | 3 Comments
The bike industry knows that the overwhelming majority of serious cyclists don’t race, at least not formally. Nonetheless, the common assumption has been that these consumers desire the same qualities in their bikes, components, and accessories as professional racers do. But this assumption is eroding.
Posted on 07. Jan, 2010 by Josh in Sports Business | 3 Comments
But just when you thought it was all about the money, the pound-for-pound best fighter in the world passes up $40 million to defend his principles. In this case, the principle in question is his right not to be tested for doping. But the Pacquiao-Mayweather situation brings up an interesting hypothetical: Would you rather see a Tour de France with only minimal drug testing than no Tour at all?