Posted on 07. Mar, 2009 by in Bike industry, Client News, Trends | 1 Comment
… fashion’s attraction to bicycles is another signal that urban cycling has arrived as a distinct lifestyle. People in the communities that give birth to broader trends in fashion and culture have begun to see the bicycle as part of their self-identity. Essentially, it’s the idea that tastemakers (a word that I dislike) are now saying, “I am a bicyclist.”
Posted on 15. Feb, 2009 by in Bike Racing, Client News, Personal, Sponsors, Trends | 1 Comment
This is going to be a busy week for me with a several hats to juggle and lots of text, photo and video content to create. First, I’m on the road with MASH all week. We’re riding all the Tour of California courses from start to finish on track bikes. I’ll also be producing some web content for Zipp around their pro teams, Cervelo Test Team and Garmin-Slipstream. I’ll be talking to riders, directors, and mechanics about what wheels they’ll be riding on different stages, and what factors go into those choices.
Posted on 22. Dec, 2008 by in Bike industry, Trends | 1 Comment
I just did this interview for Ed Cotton’s Influx Insights blog about trends in urban bicycling. Ed and I met at the PSFK San Francsico conference; he’s the director of strategy at BSSP, which happens to be Columbia Sportswear’s ad agency. Let me know what you think.
Posted on 17. Dec, 2008 by in Bike industry, Marketing, Trends | 3 Comments
(A follow-up post about Puma’s 2010 bike line is here.)
I’ve been thinking a lot lately about the increasing role that companies outside the bike industry have in shaping the way that people think about bicycles. I want to explore that trend and share what I find, so I’ll be posting a series of conversations with [...]
Posted on 15. Dec, 2008 by in Bike industry, Trends | No Comments
… but not the usual graffiti/skate/hipster stuff. These pieces are the work of Marco Cingolani, sent my way by Antonio Colombo, art gallery owner and president of Gruppo SpA (aka Columbus and Cinelli).
Posted on 20. Nov, 2008 by in Bike industry, Trends | 2 Comments
Here is an unscientific, apples-to-oranges comparison of Google Trends search volume over the last 12 months for “fixed gear” in blue vs. “road cycling” in red:
There are lots of interesting things here, but two that jump out at me are how much of a bump “road cycling” gets during the Olympics around point C relative [...]
Posted on 31. Oct, 2008 by in Marketing, Trends | No Comments
I spent most of the PSFK’s San Francisco conference furiously typing on my phone about Riccardo Ricco, so I’m glad that they’re putting the sessions online. Here’s a panel talking about social media use for brands:
There was a lot of talking about how awesome social media is, but here are the two most useful [...]
Posted on 18. Aug, 2008 by in Personal, Trends | No Comments
I came across this framed 2006 Kodak Gallery/Sierra Nevada jersey at SRAM’s offices; it brings back a lot of memories, including how long it took me to lay out those cards. That was a fun year.
Posted on 04. Aug, 2008 by in Trends | No Comments
A: Toyota’s Winglet, “a personal transport assistance robot ridden in a standing position.”
Basically, you stand on it and drive around. Toyota claims a range of 5-10km at a top speed of 6km/h, like a smaller, lighter, slower Segway. No word on the Winglet’s price, but it will likely be less than a Segway and more [...]
